You're starting in the Viola Pasifae, "says Enrico, Lamborghini’s jovial PR manager, flashing his time- honoured Italian smile at the lady in our group. Sensing our impatience, he turns to the rest of us and goes, “You’ve got the Grigio Acheso, you the Arancio Xanto, you the Rosso Efesto, you the Blu Okeanos,” and directing his attentions towards m...

I’m not a fan of fast cars but the new Ferrari movie, released on Christmas Day 2023, had my heart racing. This new biopic by director/producer Michael Mann tells the story of Enzo Ferrari, a legend in motor racing and the manufacturing of luxury cars. His life wasn’t an easy ride, however, because his passions were split between three lovers: his...

The National Italian American Foundation (NIAF) is pleased to announce Emilia-Romagna is this year's Region of Honor. Each year, NIAF collaborates with a region in Italy to promote its culture, business, and tourism in the United States throughout the year. To celebrate the region, Emilia-Romagna will be prominently honored at the NIAF 48th Anniver...

The Ducati Hypermotard 950 RVE returns for a second year in 2022 as a midrange offering between the base model and performance-focused SP. But unlike the 2020 RVE edition, Ducati has created some exclusivity for supermotard fans who like their hooliganism stylish. Only 100 RVEs will be available, and only in the United States. The 950 RVE...

“No customer or dealer has ever asked us to make a hybrid or electric car,” says Horacio Pagani. He is the man behind and the namesake of one of the world’s most exclusive supercars (starting at €3.5 million, excluding VAT). “But developments are moving fast. That’s why we’ve launched a project that should lead to an all-electric car. We think we c...

The track is the ideal terrain for cars from Italy's famous Motor Valley. The road cars from Ferrari, Lamborghini, Pagani, and others are vigorously tested between the kerbs, but they aren't the most extreme machines from these automakers that line the legendary Via Emilia road. Many of these manufacturers, in fact, are involved in motorsport. Here...

The third edition of Motor Valley Fest will take place in Modena, Italy, on Thursday, July 1 through Sunday, July 4, 2021. The event pays homage to the “Made in Italy” excellence of Italian race cars and motorcycles, marvels of engineering and design. Modena, the birthplace of the legendary Enzo Ferrari, is one of three cities (along with Ravenna a...

The second edition of the Motor Valley Fest will take place from 14 to 17 May 2020 in a new all-digital format. The well-known international event showcases the excellence of Italian two and four wheels. The Emilia-Romagna Motor Valley will be meeting up for four days of digital events. It identifies a reality that is unique in the world for its co...

 “Food Valley,” an apt sobriquets for Emilia-Romagna, a region in northern Italy renowned for many of world’s most prized foods--Parmigiano-Reggiano, Prosciutto di Parma, Aceto Balsamico. It’s also home to Massimo Bottura, voted the World’s Best Chef and one of Time Magazine’s 100 Most Influential People of 2019. Emilia-Romagna, birthplace of Enzo...

At EICMA 2018, Ducati Motor Holding is pleased to announce that Hudson Valley Motorcycles has been selected as the 2018 Dealer of the Year, America’s region. Located in Ossining, New York, the dealership was chosen based on a commitment to success across sales, service, customer engagement and comprehensive marketing activities. The dealership has...