Celebrate World Nutella Day on Wednesday, February 5. The Nutella Café, located on the corner of Lake and Michigan Avenue in Chicago, will be offering free personalized jars to the first 100 people who stop in the café and purchase any menu item. The café menu offers several brunch and dessert options, from chocolate crepes and espresso drinks to N...

A sweet, yet nutty, “hotel” popped up in Napa Valley this past weekend, offering a fantastic spread made to order for 16 lucky overnight guests. Named Hotella Nutella, the chocolate-themed accommodation was the grand prize of a contest hosted by – you guessed it — Nutella. After submitting videos touting their love and devotion to the hazelnut c...

In its recent Palm Oil Buyers Scorecard, which evaluates global companies for their support of sustainable palm oil, WWF lists Ferrero as number 1 out of 173. With a score of 21.5 out of 22, WWF ranks Ferrero as leading the industry of major global retailers, consumer goods manufacturers and food service companies. Ferrero is especially recognized...

Nutella has a devoted fan base that supports Nutella cafes and even a Nutella-themed hotel in Napa Valley. But no one might love it more than Giovanni Ferrero, the Italian billionaire who built a multibillion-dollar fortune from the chocolatey spread. Ferrero's father invented Nutella in 1964, and its immense popularity in Italy helped grow the fam...

As Marianna Farina and her husband did some Christmas shopping on a windy night in Milan, she noticed lots of people walking around with small brown packages of cookies. “I was curious,” she said. “Because I had heard about the cookie wars.” She had found her way to a promotional pavilion set up to hype the introduction of Pan di Stelle Biscocrema,...

Ferrero sorpassa Ferrari e torna la marca “azienda” più amata dagli italiani. Coca Cola si aggiudica il gradino più alto tra i brand prodotto mentre Jbl, il marchio della galassia Harman Kardon di proprietà di Samsung, è risultato essere al primo posto tra i brand più dinamici. Amazon è invece leader nella speciale graduatoria tra i brand della dig...

For decades, Ferrero International carved out a prominent and envious niche in U.S. confections selling its iconic line of Nutella chocolate and hazelnut spread, golden wrapped Ferrero Rochers and minty Tic Tacs. But in recent years the premium candy giant has double downed on its U.S. presence through a series of high-profile deals topping $5 bill...

We sat down with company leaders sculpting new products and market strategies for three of the Italian confectioner’s iconic names: Ferrero Rocher, Kinder and Tic Tac. The Sweets and Snacks Expo, sponsored by the National Confectioners Association, packed thousands of brands and hundreds of product launches into three days in Chicago. Not to be out...

Nel 1964 entrava in commercio il primo vasetto di Nutella, la celebre crema spalmabile di Ferrero. Il primo barattolo uscì dalla fabbrica di Alba il 20 aprile e il prodotto riscosse un successo istantaneo. In questi 55 anni è stata celebrata in tantissimi modi, dagli omaggi nel cinema e nella musica ai francobolli personalizzati, a testimonianza de...

Gli studenti americani imparano l’italiano esplorando la tecnologia dietro la Nutella. Dietro un prodotto popolare e stuzzicante come la Nutella c’e’ molta ricerca scientifica e tecnologia, ed è forse per questo che il gioiello di Ferrero è presente in tantissime case degli Stati Uniti. Alimentando la curiosità e l’interesse degli americani, con pa...