Italian Meets Californian

Jan 12, 2016 671

by Marybeth Bizjak

"Farm to fork" is being replaced by a new buzz phrase: proof of concept. It means that a restaurant is successful and can be replicated in other places. In other words, it's scalable, another business-school buzzword familiar to anyone who watches TV's "Shark Tank."

It's no longer enough to dream of opening a single restaurant and running it for 30 or so years. These days, many restaurant owners hope to hit on The Next Big Thing, like Chipotle or Danny Meyer's Shake Shack. With proof of concept, they can find deep-pocketed investors willing to help them expand their business.

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Source: http://www.sacmag.com/

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