How can lovers of style and elegance fit into an increasingly ethical and green approach to our planet? It is extraordinary what creativity, innovation and new technologies can achieve. And the leading events of Italian fashion know how to make these beautiful "revolutions" known worldwide, in a super glam context.

Did you know that La Scala Theatre in Milan hosted the first-ever Green Carpet Fashion Awards? Four "sacred monsters" of Made in Italy, such as Giorgio Armani, Miuccia Prada, Alessandro Michele and Pierpaolo Piccioli, were present at the flagship event of Milan Fashion Week 2017, but that's not all...