METALLICA is featured in the new advertising campaign for the Italian luxury menswear house Brioni. According to Business Of Fashion, the campaign — which was shot in black-and-white — features two portraits of METALLICA members James Hetfield, Lars Ulrich, Kirk Hammett and Robert Trujillo as a group — one in black tuxedoes, one in white tuxedoes — overlaid with the word "Brioni" in a large, gothic font, a new interpretation of the house's first official logo, which it used from 1955 until the 1980s.

Said METALLICA in a statement: "We are beyond thrilled to have been invited to be the face of Italian luxury menswear powerhouse Brioni as they kick off their first creative campaign under the direction of newly appointed creative director, über-cool style star Justin O'Shea.

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Source: http://www.blabbermouth.net/