The bottle of wine has disappeared from the table. The old habit has been lost, when a daily glass of wine was seen as a refreshing addition to one’s diet. In short, the era of the glass of red wine that our parents, grandparents and great-grandparents always enjoyed with their meals is over.
But the truth is that people are drinking less in general, beyond the domestic sphere. The decline in consumption is widespread. It is affecting every branch of the sector, sparing no part of the catering industry, whatever its price range. And it seems difficult to pinpoint a single, clear-cut cause for this downward trend.
