Together with Cortina and Courmayeur, Madonna di Campiglio completes the triad of Italy’s most famous ski destinations. It’s a territory of excellence, or Altagamma—to borrow the phrasing of the association uniting the country’s top Made in Italy brands like Ferrari and Gucci, of which Campiglio is a member.
It is undeniably a luxury destination, but you won’t find the Olympics here. The peaks framing your window aren’t those Dolomites; you’re not in Alto Adige, after all, but in Trentino. For expert skiers and slalom fans, this is paradise; for others, Campiglio has perhaps been viewed as a dupe destination for its more famous cousins—but not for much longer.