Italian shoppers give priority to local suppliers when buying fresh produce, according to Nielsen's Global Brand-Origin Survey.
About one in two Italians (54%) say they are willing to buy fresh fruit and vegetables from a small retail store in their city, or directly from a local producer.
Source: https://www.esmmagazine.com
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We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
