Sometimes a single film scene is enough to change the way a place is seen forever. That has happened to several Italian coastal gems, where certain stretches of shoreline have become symbols thanks to films that captured their deeper spirit, across contemporary Puglia and Sicily, which embrace both memory and the future.
At Polignano a Mare, declarations of love are hardly necessary: the cliffs suspended above the water speak for themselves. Cinema and television have helped turn it into an icon of present-day Puglia, while the popular comedy Che bella giornata, starring Checco Zalone, brought it further attention.
