In an otherwise nondescript shop beneath the 7East Apartments in East Austin, Al Fini has created a tribute to his beloved home country of Italy.
Along two walls of his It's Italian Market, wines rest three or four bottles deep on shelves that stretch nearly to the ceiling. A bar serving coffee, wine on tap and other beverages stands nearby, inviting visitors to stay awhile, and two tables made from large old barrels in front of the bar make the hanging out easy.
We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
