As warmer weather returns and travelers begin planning spring and summer escapes, one of Italy’s oldest habits is finding a new audience. Thermal towns and spa destinations across the country are attracting visitors who want more than a hotel stay or a crowded checklist itinerary for their vacation.
Rather, they are looking for recovery, slower rhythms, natural settings, and experiences that are rooted and natural, perhaps with a pleasant hint of luxury. Italy happens to offer all of that through a tradition that long predates the modern wellness industry. The terme, the country’s thermal baths and spa towns, are having a new moment, though in truth they never quite disappeared!
