If you are heading to the Olympics in Milan-Cortina this February and are looking forward to some “La Dolce Vita” and pure Italian vibes, be prepared to hear a lot of American accents around you. According to new Visa data released on October 30, U.S. fans make up the single largest share of Winter Games ticket purchases—by a mile.
U.S. Visa cardholders account for 35% of all Olympic ticket spending made with Visa, making it the largest share of any nation. This outpaces Germany with just over 10%, Canada, which is just shy of 10%, as well as Switzerland, the UK, and France, which each represent 5% of ticket purchases.
