Disaronno International Names Colangelo & Partners Agency of Record for Sicilian Wine Portfolio's US Campaign

Jul 27, 2020 647

 Disaronno International has announced that Colangelo & Partners, a fine wine, spirits and food-focused integrated communications agency, will be its agency of record in the United States for the company's imported portfolio from Sicily: the Duca di Salaparuta Group (Corvo, Duca di Salaparuta and Florio Marsala), to develop and execute a comprehensive communications strategy targeted to key media, trade and influencers.

The partnership will focus on engaging new and current consumers through strategic media and trade relations, events and partnerships and influencer marketing. "We are thrilled to begin our work with Colangelo & Partners," stated Ray Stoughton, Executive Vice President of Disaronno International.

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SOURCE: https://finance.yahoo.com

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