Premier Italian motorcycle manufacturer Ducati has opened its newest North American dealership with a showroom and service center in Fort Collins, Colorado. Local VIPs, business leaders, and Ducati enthusiasts were in attendance for a ribbon-cutting ceremony this past Friday, which also included an appearance by Ducati North America CEO Jason Chinnock, a notable Colorado local.

The retail location in Fort Collins adds to Ducati’s presence in the region, reflecting the growing consumer market’s need for premium motorcycle options. The newest Ducati dealership is located at 5900 S College Ave, Fort Collins, Colorado 80525.