The figure of Babbo Natale (Father Christmas) with a red hat and suit, white beard, bag full of presents and sleigh with reindeers, is famous all over the world.
In Italy, children eagerly wait for a visit from another figure known in their culture as La Befana. An old shabby lady, but good-hearted and hardworking, loved so much by the children is a woman also known as “The Italian Christmas Witch.”
Source: https://theprouditalian.com
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We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
