by Brent Snavely
Chrysler and Fiat CEO Sergio Marchionne has apologized to the Italian-American One Voice Coalition for using a term offensive to Italian-Americans during an interview during the North American International Auto Show last January in Detroit. During a roundtable discussion with reporters, Marchionne was discussing a new Alfa Romeo car to be sold in the U.S. when he said, "with all due respect to my American friends, it needs to be a wop engine."
Marchionne's use of the term was intended to convey that a Fiat-designed engine would be better than an American engine for this particular model. The term, however, is offensive to Italian Americans and others, and Marchionne apologized in a letter dated May 15.
Fonte: http://www.usatoday.com/
