Italy signs an agreement with Amazon to protect its PDO and PGI food products

Nov 03, 2021 551

The Italian Minister of Agriculture, Stefano Patuanelli, has recently signed the agreement between the Italian government and Amazon for the protection of Italian food products on the e-commerce site. The aim of the agreement is to strengthen the protection, promotion, enhancement, and information of Italian PDO and PGI F&B products towards consumers who buy on Amazon.

Italy thus becomes the first country in the world to sign a memorandum of understanding with Amazon to protect its Geographical Indications, as well as consumers and businesses, and prevent food counterfeiting. 

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