Italian soccer Lega B will partner with OneFootball to bring content to fans around the world

Apr 27, 2022 162

The Lega Nazionale Professionisti Serie B, Italy's second largest football league, along with with OneFootball, the world's largest multimedia platform, today announced a global content partnership today a global content partnership in order to support the league's digital strategy.

With the goal of bringing fans a more authentic and responsible game, Lega Serie B has become a national benchmark for digital innovation and as a talent factory. Numerous Italian soccer players began their careers in the second league before becoming champions in the top category and representing the national representing the national team, including Lorenzo Insigne, Marco Verratti and Ciro Immobile.

Thanks to this partnership, OneFootball users around the world will have access to to the latest original content from Lega B, including news, stats and results of the matches of each day via the app and website. In addition, those in Italy will also be able to also watch highlights of Serie BKT matches. Editorial content will be available in Italian.

On the occasion of the launch of this partnership, OneFootball was able to interview in exclusive exclusive interview with the President of the Lega Serie B, Mauro Balata. The new partnership builds on the consistent streaming offering by OneFootball in Italy, which includes highlights of all Serie A and Serie BKT matches for fans in Italy.

ONEFOOTBALL

OneFootball's goal is to fuel the passion for global soccer. Reaching 100 million fans around the world every month, OneFootball is the most popular most popular soccer media platform for the next generation of soccer fans. It is the only app with a fully personalized streaming for non-stop news non-stop news of your favorite club and the only company to offer single soccer matches live in-app on a free basis. 

NATIONAL PROFESSIONAL LEGA SERIE B

The National Professional Lega Serie B is the body that unites the clubs affiliated to the to the Italian Football Federation (FIGC) that participate in the Serie BKT championship. It exercises representative functions and has as its social reasons:
- To organize and promote the championship;
- To provide the greatest number of dividends to its associates, protecting their interests.
In addition:
- It is part of the Federal Council within which are sanctioned the rules of soccer;
- Ensures the internal distribution of financial resources;
- It represents the same clubs in negotiations, stipulating collective agreements and commercializing audiovisual rights.

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