Extra virgin olive oil is more than just a staple in the kitchen for Italians - it's considered a social good. According to recent surveys, 96% of Italian consumers purchase extra virgin olive oil, and for many, it represents a symbol of health and well-being.

The surveys reveal that Italians view extra virgin olive oil as an essential part of their daily lives. This high purchase rate suggests that Italians trust and prioritize the health benefits associated with it. Extra virgin olive oil is rich in antioxidants, vitamins, and healthy fats, which are linked to reduced risks of heart disease, cancer, and diabetes, making it a key element of the Mediterranean diet.