Barilla was founded in Parma in 1877 and, since then, it has always been Italian to the core. Barilla is Italian in its close relationship with its land, in its continuous quest for innovation in technologies, processes and products.
And it is profoundly Italian in the entrepreneurial spirit that has led it to become the world's largest pasta manufacturer. Only for a very short period of time, eight years in its long 140 years of life, the company was 'American'.
Source: http://www.4-traders.com
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We the Italians is a company that in 10 years has become a key relational hub between Italy and the community of the more than 20 million Italian Americans in the United States. We have built a set of information channels that monthly reaches 3 million Italian Americans.
We have also consolidated an unparalleled geographical presence, structuring a network of more than 80 Ambassadors in all the Italian regions, across all 50 American states, plus ten focused on specific themes.
