BY: Timothy Malcolm
IT’S NOT OFTEN YOU’RE GOING TO COME ACROSS a restaurant that’s also a flower shop, but that’s what Fiori is going for. “Conceptually we really want it to be more than a restaurant,” says Mimi MacDougall, director of visuals and marketing for Fiori, a regional Italian concept likely to open June 10 at the former La Villa space at 4315 Montrose Blvd.
“We want people to leave fed in more ways than one.” That doesn’t mean you’ll be eating pasta while people wind around your table to look at orchids. The flower shop will be confined to a corner left of the entrance, while the rest of the lower level will be reserved for main seating and an L-shaped bar.
SOURCE: https://www.houstoniamag.com
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