Italia Independent, Ducati Motor Holding to Launch Co-Branded Products

Nov 09, 2015 346

Italia Independent and Ducati Moto Holdinghave signed a three-year collaboration agreement for the design and manufacturing of co-branded products for the Italian motorcycle company's Scrambler label. The first fruits of the partnership will be unveiled at the upcoming Art Basel international fair, running Dec. 3 to 6 in Miami.

"I'm happy with this joint venture born under the sign of excellence, both stylistic and technological, between two companies which share many values, a strong respect of tradition and the desire to look to the future," said Italia Independentco-founder and president Lapo Elkann.

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