by Mauro Battocchi
For the 2013 Year of Italian Culture in the US, Fondazione Giannino Bassetti presents in San Francisco and the Bay Area the culture, beauty and innovation of 'Made in Italy' design: a week of exhibitions, debate and comparison between the cutting edge models of Italian production and the technology of Silicon Valley towards a new economy of beauty.
A comparison between the multiple forms of creativity and innovation found in Milan and Northern Italy, and San Francisco and the Bay Area, to recount the story of artisanship and design as new ways of working. A lesson of style and technique for a culture of work invigorated by the opportunities of the 21st century.
Fonte: San Francisco, Italy