The celebrations started in style on the stage of the Piccolo Teatro in Milan with a show that brought together the accounts, voices and images of many decades of history of industry, costume, technology and dedication that began on 28 January 1872.
A worldwide countdown, a play, an advert, a coin, a stamp, a special issue of World magazine, a 3D website implementing the latest digital innovations and Pattern podcasts. These are just some of the actions that Pirelli is putting together to celebrate 150 years of corporate history that touches on the many areas of involvement of the brand spanning from F1, rally racing, Superbike and pro cycling, to ski championships and football, through the partnerships and the endorsements that have accompanied Pirelli along the way.
The celebrations started in style on the stage of the Piccolo Teatro in Milan with a show that brought together the accounts, voices and images of many decades of history of industry, costume, technology and dedication that began on 28 January 1872.
SOURCE: https://www.pirelli.com
by Tommaso Ebhardt, Lorenzo Totaro, and Matthew Winkler Italy Inc. is selling som...
The virtual journey, almost 150 years of history of the Italian industry, advertising, cul...
Una storia di eccellenze, innovazione, che copre circa tre secoli. Una storia innanzitutto...
Nei giorni scorsi si è parlato molto della fusione di Pirelli con il colosso ChemChina, qu...
The Campiello Junior is the new prize created by the Fondazione Il Campiello, an award rec...
There are seven Italian companies in The RepTrak Company's ranking of the 100 with the bes...
WTI Magazine #9 2013 Dec, 13Author : Donatella Perrone for PoisonDrop.com Translat...
The noted Italian tire maker Pirelli said today it plans to begin serving the commercial t...