A biometric unlocking device that uses brainwaves, an “invisible mask” that purifies the air breathed by the wearer, and dozens of AI systems to optimise the management of energy from renewable sources, urban planning, and marketing performance. Technologies that will be the main attractions in the Italian Pavilion at CES 2023 in Las Vegas, the world's leading tech event, 5-8 January 2023.

Italy's presence will let people experience first-hand the strategy of the Italian Trade Agency (ITA) in support of Italian innovation and that brings together support and promotion, services and assistance: 50 startups will attend from all the leading Italian technology sectors; events will focus on the innovation support system and give voice to the major industries; and there will be a presentation of the new Innovation Hub, Innovit, recently opened in San Francisco.