On the eve of COP26 in Glasgow, crucial for climate policies, the twelfth edition of the GreenItaly report, produced by the Symbola Foundation and Unioncamere with the collaboration of Centro Studi Tagliacarne, allows us to take stock, with data and stories, of the situation of the green economy in Italy and its strengths. Conai, Novamont, Ecopneus...

Tourism can play a key role in the sustainable development of the territories because, when adequately planned and managed, it can help to protect and enhance environmental, social and economic resources. The World Tourism Organization believes that a tourism that is connoted in a sustainable sense can contribute to achieving all the goals of susta...

The traditional analysis of social media has consolidated the knowledge of a series of KPIs, by the experts, whose most common purpose is the drawing up of rankings of various kinds, such as the most viewed or most engaged posts, the most quoted hashtags, the influencers with the highest engagement rate, the share of voice compared between brands i...

The new Censis Ranking of Italian Universities. Once again this year, the rankings of Italian universities elaborated by Censis are available. These rankings have become an annual appointment to support the orientation of thousands of students ready to embark on a university career. This is a detailed analysis of the university system based on the...

Since last year the world hasn’t been the same. The pandemic has changed our lives and has put public health at the centre of many individual and collective choices. We have learnt how health may affect many aspects of our life: work, social cohesion and economy. Many countries have paid the price for the mistake of having cut the health expenditur...

The Kantar BrandZ™ Most Valuable Italian Brands 2021 have a combined value of $114,586 million. Despite seismic shifts in consumer behavior, an 8.9 % drop in the country’s GDP and serious interruptions to supply chains, travel, retail, and hospitality, the Top 30 brands have managed not only to survive, but thrive. They have collectively risen in v...

The Coronavirus has caused the re-emergence of the strategic nature of the agri-food sector: food and drink consumption has been and continues to be among the few that have marked positive variations, proving to be anti-cyclical compared to other supply chains. While sales of non-food goods went down (-22% in value in the first four months of 2019...

In the collective imagination of the global and interconnected consumer, to whom an offer of food from all over the world is addressed, the identity of the national heritage of food production is increasingly important. The products with a GI - Geographical Indication, by definition, but also for the reputation they gain on the market - are the nat...

Last March, in the municipality of Peccioli in Tuscany, the first robotic shopping carts were taken into service. The carts go straight to the shops’ entrances and then reach autonomously the houses of the people who made the purchases. In May, at the Gran Caffè di Rapallo, which Hemingway was known to frequent, the first two robotic waiters in Lig...

In these first years of the millennium, when fake news (real or presumed) have become one of the hot topics of the public debate, Italy also pays its price, mainly because of the lack of awareness and lack of pride. The good news about the country, and in particular the results achieved on a global range, have never been very well known at home. Bu...