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Hypersonalization has been a leading trend in the field of services, design, fashion and goods in general. Why is this happening now? Several reasons are contributing to this shift, and all seem to have been accelerated by social media and digital devices.  Empowered behavior, as consumers have a direct channel to express what, where, and when they...

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That Italy is beautiful goes without saying: I may be partial to the fairness of my own country, but I think the whole world has pretty much agreed on it, as heralded, for instance, by the large amount of UNESCO heritage sites in the country. What many may not know is that Italy, just as every country, doesn’t only have beautiful and historically r...

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First Lt. Loren Hintz didn’t exactly disappear without a trace when he died. The P-47 Thunderbolt he was piloting on his 64th and final mission in April 1945 set an Italian farm house ablaze when it was brought down by German machine gun fire. But only a fraction of Hintz’s remains were recovered and buried under a marble cross bearing his name at...

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La vita di un uomo straordinario emigrato da un paesino della lucchesia in America, dove ha avuto un grande successo, ma anche lo spaccato di un secolo di storia: tutto questo è "Mr Wonderland", il documentario di Valerio Ciriaci, proiettato in anteprima per la stampa questa mattina presso l'auditorium in San Micheletto. Il film è stato proiettato...

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For ITALY Magazine’s series about ‘True Stories of Buying a Property in Italy’, we’ve interviewed Chris and Eva Lock, who moved from the U.K. to Tuscany’s Lunigiana 14 years ago, when they decided to buy a farmhouse to restore. Still mostly untouched by mass tourism, Lunigiana has given Chris and Eva the chance to enjoy the “real rural Italy”, whil...

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I knew something was wrong because, as I lay in my bed that morning, light was coming in through the window at an unusually early hour. I reached across my nightstand to grab my phone and, to my horror, it was 9 a.m. I knew that I had set my phone’s alarm to 6:30 a.m., but I had heard nothing. I leapt out of bed in a panic, but knew there was no wa...

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Tecnicamente il Made in Italy rappresenta un’indicazione di provenienza di un bene, in questo caso di prodotti che hanno origine in Italia. Ma più che altro, all’estero i nostri prodotti sono riconosciuti per l’alta qualità e spesso anche per lo “stile Italiano” che tanto piace in Europa e in America. Le eccellenze italiane che ci invidiano in tutt...

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Sometimes there are evenings where the food and wine are simply perfect, both on their own and especially when paired together. Those nights are unforgettable. One such evening I was fortunate enough to participate in was a special Sassicaia dinner at Vivere restaurant at the Italian Village in Chicago. The Italian Village is celebrating its 92nd y...

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An Italian man puffed his way up the narrow road — literally. His hands clutched his handlebars, leveraging them for power as he cycled uphill. That left only one place for his cigarette: between his lips. He smiled in greeting as we passed. Headed in the opposite direction, I had just crested the hill and my speed was picking up. On this sunny Sat...

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An Italian puffed his way up the narrow road literally. His hands clutched his handlebars, leveraging them for power as he cycled uphill. That left only one place for his cigarette: between his lips. He smiled in greeting as we passed. Headed in the opposite direction, I had just crested the hill and my speed was picking up. On this sunny Sat...

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