Gucci opens pop up store in Chicago

Feb 26, 2020 350

BY: Ryan Weiner

The high-end Italian fashion and accessory company, Gucci, has set up a pop-up shop in Chicago, Illinois to help bring in the fun for NBA’s All-Star Weekend. The shop took some time to construct, but it was worth the wait when the doors opened. According to Gucci, the shop is “a dreamscape of nocturnal refractions and reflections, taking us into a fantastical night club where visitors are welcome to join the party.”

The shop is set to be available through March 2. Gucci is creating a wave filled with their short-lasting themed pop-up shops called “pins”, that will be inspired by the pins on an interactive digital map. Each shop will have personalized Gucci pins that will appear on google maps for anybody to see and locate them.

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SOURCE: http://www.sonomastatestar.com

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