A love letter to Italian design, in 26 household objects

Aug 09, 2019 458

BY: Katharine Schwab

When you buy household necessities like shampoo, soap, and toothbrushes in the United States, you’re likely getting them from a giant corporation. Procter & Gamble alone has more than 70 brands. But in Italy, many everyday supplies are the domain of small, family-run companies that have been crafting their wares the same way for a century.

A collection of these products is coming to the United States, courtesy of the MoMA Design Store, which is hosting a pop-up in New York of Italian goods curated by the e-commerce company Fattobene. You’ll be able to get your hands on hangers by Giuseppe Toscanini (whom Valentino commissioned to make personalized hangers), ceramic tiles designed in 1960 by the architect Gio Ponti, and Cella Milano almond shaving cream, which has been made in Italy since 1899.

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SOURCE: https://www.fastcompany.com/

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