One of the keys to the 19-year success of Zaffino's by Nori is Nori. The owner greets all diners warmly, her accent making it clear she's an Italian immigrant. She seems to know many more people than not, and she works the room unobtrusively.
Lori, Nori's daughter-in-law, was our waitress on a recent Wednesday evening, and she told us many nights every table is occupied by regulars. Loyalty is a must if you expect to stay in business for nearly two decades in the ultracompetitive restaurant business, and Nori surely is responsible for engendering much of that loyalty.
Source: http://www.arktimes.com/
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